The Company: Dotdigital is a thriving global community of passionate, dedicated professionals, committed to the collective success of the organization and its clients. Our core principles of innovation, teamwork, and client-focused solutions drive us to approach challenges with a growth mindset and take ownership of our work. At Dotdigital, collaboration and curiosity pave the way for meaningful connections and learning opportunities with diverse peers. Our work environment encourages knowledge sharing, fosters exploration, and cherishes creative ideas that guide us towards our shared vision of empowering businesses through marketing automation and engagement.
The Product: Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigital, marketers can seamlessly unify, enrich, and segment customer data. Breaking down data siloes, Dotdigital streamlines decision-making and paves the way for marketing creativity that delivers customer engagement at scale. With powerful AI capabilities, Dotdigital makes it easy to automate deeply personalized experiences across web, email, SMS, WhatsApp, chat, push, social, ads, and more.
The Director of Product Management is a senior leadership role responsible for the coherence, quality and outcomes of product management across the Dotdigital platform. Dotdigital is a mature, established SaaS product with 20 years of history, a large and loyal customer base, and the complexity that comes with both. The challenge is to build on strong foundations, drive meaningful modernization, and ensure the product management team is operating at a consistently high level.
This role leads a team of Group Product Managers and Product Managers organised around four products: Marketing, Personalization, Loyalty, and Communications API. It sits within a broader Product leadership team that includes dedicated Directors for Design & UX, Customer Support, Messaging Operations and Technology Partnerships. It reports directly into the SVP of Product.
Own and evolve the product management roadmap across a portfolio of products, ensuring alignment with business priorities, customer needs and market opportunity
Translate company strategy into clear product bets, ensuring the team understands the why behind prioritization decisions
Work closely with the SVP of Product and broader leadership team to shape long-term product direction and surface emerging opportunities
Define and manage the product investment and resourcing plans, presenting to leadership with clear justification and expected outcomes
Lead, coach and develop a team of Group Product Managers and Product Managers, setting high standards for the quality of product thinking, prioritization and delivery
Build and mature the product management discipline across the team: how discovery is done, how decisions are made, how progress is measured
Create clear career development pathways and ensure the team is growing in capability, not just output
Foster a culture of customer obsession, curiosity and accountability
Own the approach to continuous discovery across the team, ensuring product decisions are grounded in customer evidence, not assumption
Build and maintain close relationships with customers, commercial teams, partners and internal experts, creating structured feedback loops that inform the roadmap
Champion qualitative and quantitative research as core inputs to product decision-making
Partner closely with engineering leadership to ensure effective planning, clear trade-off conversations and predictable delivery across product pods
Manage cross-pod dependencies and risks proactively, escalating where necessary
Drive a culture of accountability for outcomes, not just output, across the pod structure
Work closely with the Sales, Customer Success, Account Management and Product Marketing teams to support a sales-led go-to-market motion, including deal support, demo capability and sales enablement materials
Contribute to pricing and packaging decisions, working with the SVP of Product and commercial teams to ensure the product catalog is coherent and competitively positioned
Develop and maintain a deep understanding of the martech landscape, Dotdigital's competitive positioning and the evolving needs of our target customers
Help define and articulate Dotdigital's unique selling points and proposition strengths for use in go-to-market activity
Define and own product KPIs at a portfolio level, ensuring the team is measuring what matters and acting on what they learn
Implement and embed product analytics capabilities to support data-driven prioritization, experimentation and retention decisions
Report regularly to the SVP of Product on product performance, team health and roadmap progress
Act as a credible and confident product voice with customers, prospects, partners and investors
Collaborate with Product Marketing on release communications, ensuring customers, partners and internal teams are well-informed and enabled
Work closely with the CPO/CTO on the continuous development of the company and product vision
5 or more years leading Product Management teams in a B2B SaaS environment, with demonstrable experience raising the bar on PM quality and discipline
Proven experience working in a sales-led SaaS business, including close collaboration with sales and commercial teams on deals, enablement and go-to-market execution
Strong background in the digital marketing or martech space, with a genuine understanding of the problems marketers face and how technology solves them
Experience designing and operating a pod or squad model, including managing cross-functional dependencies and cross-pod prioritization
Track record of building or maturing a PM discipline: hiring, leveling frameworks, discovery practices, and ways of working
Hands-on experience with AI/ML product development, ideally in a commercial SaaS context
Experience contributing to pricing, packaging and product commercialization decisions alongside commercial and marketing teams
Strong background in Agile delivery environments, with the ability to operate effectively across multiple concurrent delivery streams
Experience setting and owning product KPIs at a portfolio level, and embedding data-driven decision-making across a team
Comfortable managing and influencing senior stakeholders, including C-suite, customers and investors
CapEx/OpEx literacy and experience managing or contributing to R&D investment planning
Exceptional communicator across all audiences: developers, customers, commercial teams, leadership and partners
Strong commercial acumen and a genuine interest in how product decisions connect to business outcomes
High emotional intelligence: an empathetic listener who builds trust quickly and creates psychological safety in their team
Comfortable with ambiguity and able to create structure and clarity where it does not yet exist
Data literate: able to define what good looks like, build the measurement infrastructure to track it, and hold the team accountable to it
A coach and developer of people, not just a director of output
Ambitious, with the drive to take a market-leading product further and the humility to know that doing so requires listening as much as leading
Deep belief in the Dotdigital product and mission
15min Screening Call with Team Talent
60 - 90m first-round interview with senior product and technology leadership
60m second-round deep-dive interactive session with senior leadership, if required
60m final team-fit interview with members of the Product Team
Commission & bonus opportunities
Annual leave that increases with service + option to buy more
Additional paid wellbeing days + annual wellbeing reward
Christmas office shutdown (extra time off)
Enhanced parental leave & family support policies
Employee recognition & reward schemes
Referral bonuses & long-service rewards
At Dotdigital, we believe in genuine conversations and authentic expertise. While AI can be a valuable and legitimate tool in many contexts, we ask candidates not to use AI-generated content or live AI assistance at any stage of our recruitment process, including applications, assessments, and interviews.
We appreciate your cooperation in helping us keep our hiring process fair, transparent, and focused on real human insight.
As an equal opportunities employer we are committed to equality in all its practices with regard to race, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. If you have any additional requirements or adjustments to assist an application then please don't hesitate to contact us and advise us how we can best support you.
No agencies/recruiters please. We are only accepting applications directly from the applicants. If you are a recruiter, please refrain from reaching out to our staff about this position. Anything contrary will be treated as unsolicited approach under the applicable data protection law.
