No Relocation Assistance Offered
Job Number #174859 - Midrand, Gauteng, South Africa
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
Job Summary:
The Retail Media Manager role will focus on driving commercial campaigns through retail media and owned digital marketing channels with the objective to drive full funnel activity, sales uplift and media spend ROI in coordination with Digital Commerce & Brand Marketing teams.
End-to-end planning and management of the retail media process will be managed by this resource for the selected retailers. This entails delivery of media strategy, planning, negotiations and management once live. This role will also translate brand, marketing and creative strategies into retail media channel executions.
The Retail Media Manager will report to the Digital Transformation Director, SSA and will work cross functionally by working closely with the Digital Commerce Shopper Development Manager to strategize, plan and buy all retail media campaigns across selected categories and customers.
The resource will also be responsible for all reporting and optimization of retail and digital media endeavors alongside the media agency partner.
Key Responsibilties:
Growth and Expansion of retail media campaigns and JBPs
Discovery, vetting paid networks, platforms, and mediums.
Scale and focus what works and integrate learning from other
Support with onboarding processes and integrations
Contribute to and manage JBP workflows and commitments
Customer management and communications
Ability to share media knowledge with Digital Commerce team to negotiate and input into trading terms with customers
Required Qualifications:
- A Bachelor's Degree in Marketing, business-related field, or relevant experience, Honours Qualification preferred
• Minimum 7 years experience - Retail Media Strategy, Retail Media Channels, Media buying, planning & strategy
• Prior experience with a variety of retail media marketing channels (Paid Search, On-site & off-site display, programmatic, Data Clean Rooms) is essential. Should be able to strategize, implement, and optimize campaigns across multiple platforms
- Understanding of eCommerce channel dynamics
• Strong analytical skills with the ability to analyze data, prepare and interpret reports, and communicate actionable results, findings, and recommendations
Required Technical Skills:
- Understanding of marketing technology, including ad servers, DMPs, DSPs, SSPs and bid management tools.
- Proficient in tools such as Google Analytics, Google Tag Manage and other analytics tools
- Ability to work on customer provided tools
- Advanced knowledge of Excel, graphs, and formulas
#LI-KS1
Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
#LI-On-site