Who We Are
India Ink was born from a love of textiles and the magic of Indian craftsmanship. What began as a search through Jaipur’s markets for hand-block-printed linens and vintage kanthas has grown into a much-loved homeware brand based in Cape Town.
We work closely with artisans across India to bring hand-stitched, block-printed, and embroidered pieces to life - each one thoughtfully made and rich in story. Our collections are a celebration of colour, craft, and the beauty of the handmade.
Who We’re Looking For
India Ink has an exciting opportunity for someone with a strong creative eye and a content-first mindset to join our team as a Creative & Content Coordinator, working closely with the Creative Director.
This role is ideal for someone who is equally comfortable:
- Being hands-on at shoots, styling and capturing content
- Creating videos and Reels for digital platforms
- And executing the detail behind the scenes — from uploads to campaign rollouts
While organisation and admin form part of the role, we are specifically looking for someone whose strength lies in content creation, storytelling, and visual execution.
What You Will Do
Content Creation & Shoots
- Assist in planning and executing brand shoots
- Style products across bedding, tableware, and décor
- Capture video content and Reels, including behind-the-scenes moments
- Shoot and edit product and lifestyle imagery
- Assist across all aspects of shoot preparation and execution
Content & Digital Execution
- Upload and manage products on Shopify, ensuring all product pages are accurate and visually aligned
- Maintain high standards across imagery, descriptions, and collections
- Assist with social media content creation and rollout
Visual Merchandising Support
- Compile clear and considered visual merchandising briefs
- Support in-store execution and seasonal updates
- Ensure alignment between campaign storytelling and in-store presentation
Wholesale & Marketing
- Create and update wholesale catalogues (InDesign)
- Build and send India Ink newsletters via Mailchimp
- Support campaign rollouts across our three sales channels: stores, online and wholesale
Creative & Operational Support
- Assist with product shoot logistics, file management, and content organisation
- Keep internal creative and product files structured and up to date
- Support across launches, promotions, and seasonal projects
Skills & Attributes
- A strong eye for styling, composition, and colour
- Confident in creating video content and short-form Reels
- Highly organised with excellent attention to detail
- Able to manage multiple projects in a fast-paced environment
- A proactive, solutions-driven mindset
- Strong communication skills and the ability to collaborate across teams
- A genuine appreciation for design, craft, and storytelling
Tools & Experience
- Experience with Shopify (product uploads and management)
- Proficiency in Adobe InDesign
- Experience with Mailchimp
- Photography and/or video editing skills (essential)
- Familiarity with Lightroom / Photoshop (advantageous)
- Experience assisting on or executing photoshoots
Other Requirements
- A personal laptop is required, with the capability to run Adobe Creative Suite (InDesign, Photoshop, Lightroom) efficiently
- A driver’s license and own transport is advantageous
Our Values
We are Resilient
We practice Excellence
We are Collaborative
We are Customer Obsessed
We are Passionate
Job Types: Full-time, Permanent
Application Question(s):
- If you are currently employed, what is your notice period?
- Please confirm that you have a personal laptop capable of running Adobe Creative Suite (InDesign, Photoshop, Lightroom), and include the model.
- Choose one homeware or lifestyle brand you admire. What specifically do you like about their content, and how would you adapt that thinking to India Ink?
- What do you think is required to make a new product launch successful — from initial content creation through to how the customer experiences it?
- What is desired monthly salary?
Language:
Work Location: In person
