A vacancy for a Brand Manager has become available at our Johannesburg branch. The Brand Manager will be
responsible for looking after a portfolio of brands sold by BCE
Main Duties Will Include But Will Not Be Limited To:
- Lead generation and prospecting for the brands.
- Responsible for the growth of new and current business for assigned brands within the portfolio.
- Lead generation through referrals.
- Schedule and execute training at customer sites and provide regular follow up and refresher training
to customers as required.
- Ensure all customers are adequately stocked at all times.
- Provide management with weekly progress reports.
- Plan and execute visits to all existing accounts within and outside of South Africa on a regular basis.
- Identify, communicate and help resolve any service issues or customer complaints
- Develop close working relationship with customers
- Work closely with marketing to effectively market and leverage the brands
- Support Key Account Managers with identification and execution of opportunity areas
- Regularly communicate with procurement on strategic initiatives
- Customer visits will entail 70% of time at end users and 30% of time at dealers
- Other duties as assigned
Key Responsibilities:
- Lead Generation and Prospecting: Identify and pursue new business opportunities and generate leads
for BCE brands.
- Business Growth: Drive growth for both new and existing business accounts.
- Referral Generation: Utilize referrals to expand the brand's reach and influence.
- Training and Support: Schedule and conduct training sessions at customer sites, with ongoing followup and refresher training as needed.
- Stock Management: Ensure customers are consistently stocked with our products.
- Reporting: Provide weekly progress reports to management.
- Customer Visits: Plan and execute visits to existing accounts within and outside of South Africa,
dedicating 70% of your time to end users and 30% to dealers.
- Issue Resolution: Identify, communicate, and resolve service issues or customer complaints.
- Relationship Building: Foster strong relationships with customers and collaborate closely with the
marketing team to promote and leverage our brands.
- Support Key Account Managers: Assist in identifying and executing opportunities.
- Procurement Communication: Regularly liaise with procurement on strategic initiatives.
- Additional Duties: Undertake other responsibilities as assigned.
Customer Service Orientation: Exceptional skills in follow-up and feedback.
- Sales Expertise: Proven track record in sales and ability to build relationships across all organizational
levels.
- Training and Communication: Strong ability to train and present, with solid financial acumen and report
writing skills.
- Presentation: Professional appearance and grooming to reflect BCE brand values.
- Motivation: Ability to inspire and motivate colleagues with a proactive approach and excellent
problem-solving skills.
- Integrity: Honest, trustworthy, and possesses a strong work ethic with a positive attitude.
Qualifications and Experience:
- Educational Requirements: Grade 12 (or equivalent) is essential; a relevant degree or tertiary
qualification is also essential.
- Experience: Four years in a similar role, with three to five years of strategic leadership experience.
Experience in brand building is highly desirable.
- Skills: Excellent understanding of the market, customer needs, and business processes. Must have a
valid driver’s license and reliable vehicle, with the ability to travel regularly.
