ClinicGrower is a leading digital marketing agency that works specifically with medical and dental practices in order to connect them with new patients in their community and generate leads, appointments, and sales.
We are a vital part of their overall business. We deliver results and help grow these practices to new levels.
Thanks to our great work, we are also growing and we are looking for a dedicated Ad Results Specialist to join our Marketing Team.
Media Buying is a vital part of digital marketing agencies and Ad Results Specialists deliver results and help ad departments grow client results to new levels.
Being successful in this role means that as Ad Results Specialist, you are responsible for end-to-end ad creation, optimization, and quality lead generation. We have two teams:
1) SOCIAL: Facebook, Instagram and TikTok.
2) SEARCH: Google Ads.
Are you ready to join a fun, results-oriented team as our NEW ADS Team Rockstar!
Apply Now: https://go.clinicgrower.co/hiring-ads-specialist
WHAT WE OFFER
- Fun, diverse, fast-paced work environment
- Constantly evolving, cutting-edge technology
- The ability to make a significant impact immediately upon jumping in
- Impressive salary structure.
- Numerous team-building activities to promote collaboration
ROLE
As an Ad Results Specialist, you’ve spent a few years learning the tricks of the trade and are ready to put your skills to work helping a passionate and fast-growing agency serving medical and dental practices with lead generation.
You're a self-starter who has a passion for advertising, creating premium ads (following our proven structures), and a love for data/analytics.
You excel at setting up, managing, tracking (using our tools and dashboards), and optimizing ad campaigns for ~30+ Ad Accounts on a weekly basis and reporting recommendations to managers to take quick action to achieve results.
You will have access to a series of winning ad campaigns and funnels that you will use and you will be expected to build on this success by bringing your knowledge, skills, and experience. You will develop and create new campaigns, constantly seeking to improve our results for clients. Time Management and Prioritization are keys to success.
The position is Full Time (works remotely) with fixed overlap during hours M-F 6AM-7PM EST e.g 6AM-2PM EST …or... 9AM-5PM EST
If you can say yes to these questions, we want to meet you now:
1. Are experienced in generating local business leads on Search; facebook and Instagram, and/ or Google?
2. Are you obsessed with analyzing data to make decisions and solve problems to optimize ad performance and beat KPIs?
3. Do you embrace hard work and are you willing to dig in to solve problems to WIN the battle of ad optimization?
4. Are you a student of the game with an open mind to learn and get even better?
5. Are you committed to EXCELLENCE with high expectations of yourself and fellow team members?
6. Are you a perpetual self-developer?
7. Are you disciplined, organized, and structured?
RESPONSIBILITIES
- You should have a strong grasp of current ad platforms, marketing tools, and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
- Digital Marketing: Help to strategize and manage all day-to-day digital marketing activities; including social media ads, landing pages, funnels, and automation software.
- Setup and Manage Ad Campaigns on Facebook, Instagram, and other platforms like TikTok.
- Create ads using best practices and also provide your expertise in copywriting, image selection, video inclusion, headline selection, and other elements that drive success ad creation and ad performance
- Understanding of TOF, MOF, BOF
- Set up custom audiences and Lookalike Audiences
- Setup Retargeting audiences and retargeting campaigns
- Track performance daily and be responsible for KPIs: Monitor ad campaigns and pay close attention to details such as Cost Per Lead (CPL). Maintain budgets and monitor ad spend
- Integrating our follow-up systems into ad campaigns using Zapier and HighLevel (GrowthXpress).
- Lead Generation: Focus on generating leads for medical and dental clients using ads and funnels.
- New ad campaign setup: Setting up ad campaigns and funnels using our Standard Operating Procedures (SOPs).
- Testing: Testing variables of copy, images, video, and landing pages to optimize results.
- Conversion Rate Optimization (CRO): Optimize results with A/B tests, ad optimization, and funnel optimization. Run split tests and always try to improve results
- Reporting + Analytics: Compile and analyze all the data from ad campaigns with actionable recommendations for improvement.
- Research: Always be on the lookout for ways to improve our services and processes. Especially related to efficient and effective lead generation. Maintain on the industry and research innovative ways to improve ad campaigns
- Attend our company meetings unless otherwise approved to be absent, including but not limited to; coaching, leadership, company training, and company-wide. Show up on time for daily huddles at 10.30 am EST
- Manage detailed and structured timelines, programs, tasks, and project management systems using Monday.com and Asana
- Communication: Clear and consistent internal team communications using Slack, Asana, Loom video explainers, and Zoom video calls.
- Identify and communicate areas to improve, innovate and get better within our ad product and service delivery. Communicate this with the team and leadership regularly in our meetings. Absolutely MUST communicate wins and red alerts and if there are any issues with red alerts/lead guarantees you must proactively communicate this.
- Manage detailed and structured timelines, programs, tasks, and project management systems using Monday, ClickUp, Asana, and Slack
Sound like someone you know? Apply below...
https://go.clinicgrower.co/hiring-ads-specialist
RESULTS
- Ad Account Management: Manage 30-50+ client ad accounts
- Ad Account Optimization: Optimize ad accounts consistently to make sure we are delivering maximum results and are within KPI. This includes creating and deploying new creative assets like images, video, and ad copy as needed and being proactive about optimizations
- Consistent ad campaigns performing within KPI
REQUIREMENTS
- At least 2 years of professional ad experience. Must have experience managing digital advertising across multiple social media platforms including Facebook and Instagram, Google
- Ability to take on new platforms like TikTok
- Experience with funnels. We use GoHighLevel (similarities to Clickfunnels but better)
- Tech savvy, ability to navigate tools like FB Business Manager, GHL/ Clickfunnels, Google Analytics, Hotjar/ Microsoft Clarity, and more.
- Ability to work effectively in a fast-paced (sometimes chaotic) environment while maintaining a sense of perspective.
- Ability to manage multiple campaigns and projects consecutively and ability to work under pressure
- Ability to adapt to new situations, solve problems on the fly, and communicate with those around you. Teamwork and “getting-it-done” are required.
- A shared passion and curiosity for making change. This includes comfort with ambiguity, a restlessness that resists the status quo, and a commitment to quality that ensures we're always making progress
- Knowledge and experience with automation for lead nurturing. We use GHL (experience with GHL is a bonus, and we also provide training on this).
- Able to self-direct and properly manage one’s time effectively
- Excellent communication skills, both with clients and cross-departmentally, and ability to relay ideas clearly
- Ability to learn quickly and execute at a high level with speed
- Able to work a minimum 40-hour week with fixed overlap during hours M-F 6AM-7PM EST e.g 6AM-3PM EST … 10AM-7PM EST
- Flexiblity and willingness to work occasional additional hours/weekends/holidays if the situation warrants it
- Generally reachable and responsive to team members (Slack) during working hours
- Strict attention to detail and cross-checking data
- Must be organized and able to follow and update SOPs and complete weekly reports.
Sound like someone you know? Apply below...
https://go.clinicgrower.co/hiring-ads-specialist
Compensation:
- Compensation for this role will be dependent on experience
- Compensation will be provided on a monthly basis
Benefits:
- Work from anywhere! Fully remote
- Join a fun, action-taking international team
- Massive opportunity for growth for the right candidate
- Select a career that will CHANGE YOUR LIFE!
Job Types: Permanent, Full-time
Pay: R18,000.00 - R26,000.00 per month
Application Question(s):
- Have you completed the online application here: https://go.clinicgrower.co/hiring-ads-specialist
