The Account Manager will be responsible for building and maintaining a strong relation with important clients. The incumbent will ensure that services are provided accordingly and generate new sales.
Account Executive Job Duties:
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Servicing of and selling solutions to existing clients’ base
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Prospecting for new advertisers
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Formulating sales strategies
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Generation of new sources of revenue with optimum volumes and yield
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Achievement of minimum set call rates
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Achievement of minimum set proposal rates
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Achievement of minimum set closing ratios
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Timeous and accurate feedback to clients
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Expending time and energy on creative solutions to meet clients’ needs
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Retention of clients
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Driving, developing and assisting with marketing initiatives
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Developing knowledge of client’s brands and businesses
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Ensure the smooth running of all administrative procedures pertaining to scheduling, programming, productions and finance
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Complete weekly reports timeously
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Prepare, follow up and continuously update a sales action plan
Qualifications:
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Media or Marketing Degree or equivalent study with a high level of understanding of sales, media and marketing strategy
Experience and Knowledge of:
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5-10 years in the Media/ Marketing/ Advertising industry with proven track record of working in the media industry, formulating and selling strategic media solutions at a senior level
Skills:
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Sound knowledge of the media and advertising sectors
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Good understanding of qualitative and quantitative research methods
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Ability to think strategically within the parameters of the new sales strategy
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Ability to identify advertiser’s business challenges and then effectively formulate and sell relevant media solutions
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Actively source and identify opportunities to take to market
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Portfolio/Account management – maximizing and creating opportunities across all agencies and brands
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Excellent presentation skills
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Excellent business written and communication skills
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Good problem-solving skills
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Ability to build relationships, trust and customer loyalty
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Excellent Negotiation skills
Key Attributes:
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Judgement
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Self-Motivated and target driven
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Enthusiastic
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Persistence
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Strategic Thinking
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Customer Orientation
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Inspiration
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Teambuilding
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Capacity Building
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Business Execution
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Business Acumen
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