Project Management
Ability to plan and manage cross-functional initiatives across internal and external stakeholders:
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Define and plan projects including scope, objectives, responsibilities, timelines, KPIs and resources
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Monitor progress, costs, risks and delivery against objectives
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Drive collaboration and performance across project teams
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Engage and influence stakeholders to ensure alignment and buy-in
Influencing & Partnering
Ability to develop strong, trusted relationships across the organization and with customers:
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Demonstrate strong influencing skills internally and externally
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Build effective networks through strong interpersonal skills and an understanding of organizational dynamics
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Develop long-term customer partnerships that positively impact business performance
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Communicate clearly and persuasively using appropriate tools and forums
Drive for Business Results
Ability to recommend, implement and assess commercial and trade marketing activities to deliver results:
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Demonstrate a strong understanding of the broader business environment and company vision
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Prioritize effectively to meet deadlines and objectives
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Define and monitor relevant KPIs to track performance
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Recommend changes to priorities, resource allocation and ways of working to drive results
Experience Planning
Ability to co-develop and execute customer and channel touchpoint plans aligned to brand and portfolio strategy:
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Identify relevant touchpoints across wholesale-serviced customers and execution drivers in-store
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Define and monitor short- to mid-term execution plans
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Prioritize and allocate resources and budget effectively
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Measure performance and optimize execution plans accordingly
Price Management
Ability to manage and optimize pricing within wholesale and redistribution models:
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Understand pricing fundamentals including positioning, elasticity and value perception
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Implement pricing strategies across customers and sub-channels
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Manage trade terms and price-to-customer conditions to ensure sustainable profitability
Financial Acumen
Ability to integrate revenue, margin and cash considerations in decision-making:
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Understand brand, portfolio and customer P&Ls, cost structures and stock management
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Apply financial ratios (ROI, ROCE, net sales) to commercial decisions
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Partner with brand and finance teams to optimize portfolio performance, budgets and resource allocation
Insights into Action
Ability to convert market and shopper insights into actionable growth initiatives:
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Leverage qualitative and quantitative data to understand shopper and consumer behavior within wholesale-served environments
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Translate insights into clear growth opportunities
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Prioritize initiatives based on impact and feasibility
Digital Acumen
Ability to navigate and utilize digital tools and data within commercial activities:
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Understand digital platforms and tools relevant to customers and execution tracking
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Apply digital knowledge to enhance decision-making and commercial effectiveness
Brand & Portfolio Strategy
Ability to contribute to and execute brand and portfolio strategy within the Wholesale & Redistribution channel:
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Understand brand ambition and portfolio priorities
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Leverage market and customer insights to define priority execution opportunities
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Set KPIs to monitor, manage and adapt channel strategy
Creativity
Ability to generate and implement innovative solutions to unlock growth:
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Demonstrate curiosity and an exploratory mindset
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Develop and implement new commercial, execution or route-to-market ideas
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Foster a culture of creativity and continuous improvement
Key Competencies and Experience
Minimum Educational Requirements and Work Experience
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Bachelor of Commerce degree or similar tertiary qualification
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At least 6 years’ experience within a commercial environment, with a minimum of 2 years in management capacity, or at least 8 years’ relevant sales experience
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Experience within the Off-Trade and Wholesale / Redistribution environment is essential
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Valid Driver’s Licence
Behavioral Competencies
Strategic Planning, Commercial Awareness, Problem Solving, Influencing Skills, Teamwork, Building and Maintaining Collaborative Relationships, Adaptability