Launch and lead the execution of Clientelling initiative in store
- Support the Store management in strengthening a client-centric culture among the
team & ensure the full implementation of the Gucci Clientelling program and
initiatives
- Ensure the comprehension of the clientelling KPIs, monitor the performances and
implement action plans to improve them, focusing especially on the data collection,
data quality and client retention
- Coach, train & support each client advisor on the selling floor and through one-tone sessions: implement & follow a coaching calendar
Retain and develop the existing clients
- Proactively support the Client Advisor in building relationships and gaining
customer understanding to promote future visits
- Inspire CAs to implement initiatives personalized on client interests and profile
- Manage and develop VIG clients through personalized development plans
Recruit new clients within and outside of the store
- Monitor and coach SAs on information collection and enrichment: tools usage and
related ceremony
- Provide training, motivation and coaching to sales staffs to enhance their
clientelling skills, calling techniques, and client service standards
Develop multi-sourced new client development initiatives/ activities to ensure ongoing clienteling activity development in collaboration with local corporate team
Manage One To One appointment (OTO) planning and VIP room (where available)
- Stimulate and assists CAs in preparing, executing and following-up OTO initiatives,
coordinates the OTO calendar and monitors results
- Assist SAs when in the preparation of OTO appointments, leveraging on VIP room, visual merchandising, product and hospitality guidelines
