We are looking for a highly organised, creative and detail-driven Social Media Specialist to join our growing team in a half-day capacity. This role requires someone who is equally comfortable with content creation, campaign reporting, administration and digital strategy. The ideal candidate will have strong copywriting skills, experience managing multiple social media platforms and paid advertising campaigns, and the ability to work efficiently using AI tools to support content creation, planning and workflow optimisation.
Key Responsibilities: Manage and schedule content across multiple social media platforms Use third-party scheduling platforms effectively (experience with Vista Social is advantageous) Write engaging, on-brand copy for social media posts, captions, campaigns and digital content Set up, manage and optimise Meta advertising campaigns Monitor ad performance, ROI, reach, engagement and conversion metrics Compile performance reports and provide actionable insights Assist with content planning, campaign coordination and social media calendars Maintain strong administrative processes, checklists and content organisation Work closely with the marketing, design and web teams to ensure consistency across platforms Utilise AI tools to improve workflow efficiency, brainstorming, content ideation and copy refinement Stay informed on social media trends, algorithm updates and digital marketing best practices
Requirements: 3–5 years’ experience in social media management and digital marketing Relevant degree or diploma in Marketing, Communications, Digital Marketing, Media Studies or a related field Strong copywriting and communication skills Solid understanding of Meta Ads Manager and campaign performance metrics Experience using social media scheduling and management platforms Strong administrative and organisational skills Ability to manage multiple brands, deadlines and priorities simultaneously High attention to detail and ability to follow processes accurately Comfortable using AI tools within a marketing environment.
Bonus Skills: Experience using Vista Social Basic design knowledge (Canva or similar platforms) Experience in hospitality, lifestyle or agency marketing environments.
Position Details: Half-day position Hybrid or remote working structure can be discussed based on experience and location Opportunity to work across multiple hospitality and lifestyle brands To apply, please send your CV and portfolio/examples of accounts or campaigns you have worked
Pay: R13 000,00 - R17 000,00 per month
Work Location: Hybrid remote in Bellville, Western Cape
